An International Approach

Monday, December 01, 2008 at 12:49 PM
Written by Daniel O

Heinz better watch their backs. No, we're not entering the ketchup business, but we are gaining up on the 57 Varieties...

Online Casino Reports is now available in 34 different domains, at last count. There is the flagship, international dot-com domain, as well as regional domains. There you can find localized versions for specific countries and/or languages spoken around the world.

Like ketchup in a way, online gambling is fun and popular around the world, across countries and continents, peoples and cultures. But sure as eggs is eggs, there is always a local flavor there somewhere.

We realize that the player's experience is local. It still comes down to making a deposit and cashing out on winnings - in one's local currency. In addition, there are local nuances that come down to games that might be widely popular in one culture, and not even known outside a certain country. Another (positive) difference is special promotions a casino may offer to players from a certain country, and not to others. Not to mention the convenience of playing at a casino that speaks your language, and with customer support that does too.

Our international approach has already carried with it some online casino affiliates who see the importance of localization, and the benefit it brings to players around the world. and we'll continue doing so, until we reach 57 and then some!